Website Display Advertising
|
Advertising Size |
Net CPM |
Max File Size |
Placement |
File Format |
|
728 X 90 |
$20 |
40K |
Top |
GIF, animated GIF, JPEG |
|
150 X 125 |
$10 |
40K |
Side |
GIF, animated GIF, JPEG |
Key to Biz display advertisement ads are based on a CPM (cost per thousand) model with a minimum of 5000 impressions.
Sample CPM Calculations:
1. What does $20 CPM or $10 CPM mean?
It costs you $20 to show the ads on 1000 page views or
It costs you $10 to show the ads on 1000 page views
2. How much does it cost to buy the minimum of 5000 impressions?
For ad size at $20CPM, it will cost you $100= ($20 X 5000)/1000
For ad size at $10CPM, it will cost you $ 50 =($ 10 X5000)/1000
3. How many impressions would I receive for paying $1000?
For ad size at $20CPM, you will get 50,000 impressions: ($1000/$20) X 1000
For ad size at $10CPM, you will get 100,000 impressions: ($1000/$10) X 1000
4. What does net CPM mean?
The cost the advertiser pays to Key to Biz, excluding any agency or serving fees
5. Please email us for advertisement inquiries.
